The Pink Shoe Posse

I was once asked to work with a nonprofit which held an annual outdoor dog performance show (think frisbees and obstacles courses) as a fundraiser.*  The event had been historically volunteer-managed and raised about $20K per year, but had grown stale and needed a new strategy for growth.  After the dog show chairman and I…

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Marketing for Churches? A Wedding Venue Case Study

wedding

A friend of mine lamented that couples aren’t getting married in churches anymore.  I didn’t think much about this until my own daughter started planning her wedding.  The differences in our experiences at private venues and churches were rather eyebrow-raising…and got me thinking…should these churches be thinking about “marketing” their wedding opportunities? First, we visited…

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Does Your Nonprofit Need a Staff Board Liaison?

staff board liaison

Back in the day, nonprofit boards had a Secretary.  This person, often the actual personal assistant of the Board Chair from his work life, completed all the administrative duties needed for the board.  She (because traditionally this was a woman) would take minutes, keep records, and perform all the necessary administrative functions of the board.…

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